MY NEW PODCAST FAILED

Letting Go of Another Dream

When the studio for my podcast, Starter Marriage, asked to have a meeting regarding the future of the show I was surprised. Over the past ten months, the podcast has been a financial flop, making us less than two thousand dollars in almost a year of weekly episodes. I had assumed our producers were just going to cut the cord through my reps and never speak to me again, which is how most of my canceled projects have gone. Once you don’t make executives money or the possibility of money, you cease to exist. But Studio 71 didn’t do that. They dutifully gathered on a Zoom call and tried to strategize a Hail Mary to help get the show new advertisers.

None of us wanted to give up. We believed in the show. We were proud of what we were making. If we could just increase the audience by a few thousand listeners, we might be able to get one or two advertisers to bite and…

It didn’t work. Starter Marriage is officially ending after 44 episodes. I will have to add it to my growing graveyard of failed dreams. Projects that had every opportunity to succeed but didn’t, leaving me to have no one to blame by myself.